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Sr. Director Marketing, Premium Dairy

Danone Broomfield, CO, CO
director marketing dairy brand team america consumer north america ofccp senior dairy strategy communication
October 4, 2022
Danone
Broomfield, CO, CO
FULL_TIME

The Senior Director of Marketing, Premium Dairy Business Unit, will lead and oversee the strategy development and implementation of the brand plans inclusive of communication and innovation for Danone North America's Horizon Organic Brand.

The individual will be accountable to deliver the brand's growth and profit goals, reporting to the General Manager, Premium Dairy Business Unit. This role has two direct reports, and five total team members.

Required:

• Development and execution of annual brand plans to meet sales and profit goals leveraging a cross functional team including Brand Communications, Innovation, R&I, Insights, Sales, Finance, Analytics, Media and Consumer Engagement.
• Creation of longer-term vision for the brands, including a three-year strategic plan.
• Commercialization of Innovation inclusive of building launch plans, and then aligning those plans with the cross functional teams.
• Brand communication across advertising, social media and PR. Also, leads the packaging development across the portfolio.
• Monthly and annual business reviews across the portfolio, identifying key issues or opportunities.
• Ensure a strong team culture.

About you

About You:

Education and Experience:
• Bachelor's degree required and MBA preferred.
• Ideal candidate will have at least 10 years of experience, with increasing responsibility, and a proven track record of success in sizeable companies with +$1B in revenue
• A background in the food, retail or consumer package goods industry is a strong plus.
• Interest in sustainability also a plus.

Knowledge, Skills & Abilities:
• Poised and professional presence and ability/comfort in interfacing with, and presenting to senior executives
• Creative storytelling abilities are a must
• Strong written and verbal communications skills; excellent editorial skills
• Strategic thinking skills and ability to convey strategy effectively to colleagues and leadership
• Ability to seek out and contribute toward highly impactful work that positively impacts the business
• Understands a variety of key audiences / consumer tribes and how to develop and direct key messages toward them
• Superior attention to detail and ability to successfully manage multiple projects simultaneously from end to end
• Initiative to seek out, identify and understand trends, issues and best practices in creative storytelling, brand management and consumer engagement, and to share with team and key stakeholders

The base compensation range for this position is $160-239K. Danone North America additionally offers a performance-based bonus and has a strong benefits package including Medical, Dental, Vision, Prescription Drug Coverage, 401k Plan, Wellness Program, Life Insurance, Tuition Reimbursement, Flexible Time Off, and Paid Parental Bonding Leave, among other benefit plan options. To give our employees flexibility, Danone is a hybrid work environment with opportunities to work both remotely and in office when desired.

About us

About Us:

At Danone North America, you’ll work with some of the best-known food and beverage brands in the world like Activia, Silk, Horizon Organic, Two Good, Oikos, evian, and Happy Family. You’ll be part of one of the largest Certified B Corps™ in the world, working together to make sure our brands create real benefits for people, communities, and the planet. We have 6,000+ employees across the U.S. and Canada. Come join our movement for a healthier world: One Planet. One Health BY YOU.

Danone North America doesn’t just welcome what makes you unique, we value it. We’re proud to be an equal opportunity and affirmative action employer. All hires to our team are based on qualifications, merit

and business needs. We recruit, employ, train and promote regardless of race, color, religion, disability, sex, sexual orientation, gender identity, national origin, age, veteran status, genetic characteristic or any other protected status. Faithful to our values of openness and humanism, all of our employees share in the commitment to engage one another with dignity and respect. http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf

Danone requires that corporate employees be fully vaccinated against COVID-19 prior to entering the workplace. Please note that employees will be considered fully vaccinated two weeks after their second dose in a 2-dose vaccine series (Pfizer or Moderna), or two weeks after a single-dose vaccine (Johnson & Johnson’s Janssen vaccine). The Company will consider requests for reasonable accommodations for documented medical reasons and for sincerely held religious beliefs in accordance with applicable law. Please do not include proof of vaccine status or any indication of a possible request for an accommodation when submitting your application materials. If applicable, the Company will follow up with you directly to request proof of vaccination and to discuss any potential accommodations. Danone can change company protocols at any time depending on local, state, and federal regulations.


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