Associate Director, Marketing - Immunology
Are you an experienced Marketing Professional looking to be part of a company that follows the science and turns ideas into life changing medicines? If you re passionate about what science can do to make a difference to patients' lives and ready to discover what you can do join us.
At AstraZeneca, we put patients first and strive to meet their unmet needs worldwide. Working here means being entrepreneurial, thinking big and working together to make the impossible a reality. If you are swift to action, confident to lead, willing to collaborate, and curious about what science can do, then you re our kind of person.
As Associate Director, Marketing for a novel Immunology biologic product, you ll play a pivotal role in translating the science and driving innovation to make a positive impact on patients lives. Along with our collaboration partners, this individual is responsible for leading HCP (Healthcare Professional) Marketing Strategy and contributing to execution of marketing plans by working with Brand Leadership to develop differentiated and competitive messaging, campaigns, and HCP content to drive brand performance across channels. Additionally, this individual will play a key role in further developing cross-collaboration integration points in support of the US commercialization.
What you ll do
Lead the HCP Marketing Strategy & Execution with target Rheumatologists with a primary focus on personal promotion
Lead the creation and ongoing optimization of the Field Engagement plan working with the HCP Director
Work with Senior Director of Marketing and Marketing Directors to develop tactical plan and ensure timely execution and development of quality assets
Clearly communicate brand vision with passion and authenticity to marketing and cross functional teams
Collaborate and lead without authority across functional areas; organize people, activities, communication & resources around a common goal and to achieve business objectives in a timely manner
Lead in clinical knowledge of brand ensuring that the work of the team and agency partners are following the science
Create program Key Performance Indicator goals and measurement plan
Management of budget and agency partner relationships
Responsible for leading defined work streams and brand opportunities as defined by Sr Marketing Director, with accountability for end product
Coordinate operational work streams, ensuring key achievements are met in alignment with HQ Policies, and Promotional Review Processes and related systems business decisions
Minimum Qualifications
Bachelor's Degree required; preferably in business, marketing or the sciences
5 years of Pharmaceutical or Healthcare experience; preferably in a related industry
3 years of Pharmaceutical Brand Marketing and Promotions experience
Experience leading complex projects at the project management level
Strong demonstration of HCP Marketing or knowledge of the customer segments
Strong financial skill with the ability to assess and get results
Successful project management experience with the ability to work with cross functional partners
Demonstrate ability to think strategically for impactful results
Preferred Qualifications
Strong knowledge of Immunology Market, Rheumatology Specialty or ability to learn science quickly
Advanced Degree in business, marketing, or the sciences
Experience in Insight/Market Research, Market Access
Sound understanding of local healthcare system pricing and reimbursement
Experience across product life cycle (emerging, launch, in-line, mature)
Experience with specialty product
Experience related to therapeutic area
Why AstraZeneca?
At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big. Delivering life-changing medicines is about being entrepreneurial - finding those moments and recognizing their potential. Join us on our journey of building a new kind of organization to reset expectations of what a bio-pharmaceutical company can be. This means we re opening new ways to work, pioneering cutting edge methods and bringing unexpected teams together. Interested? Come and join our journey.
So, what s next!
Are you already imagining yourself joining our team? Good, because we can t wait to hear from you.
Where can I find out more?
Follow AstraZeneca on LinkedIn https://www.linkedin.com/company/1603/
Follow AstraZeneca on Facebook https://www.facebook.com/AstraZeneca/
Follow AstraZeneca on Instagram https://www.instagram.com/astrazeneca/?hl=en
Date Posted
30-Jan-2023Closing Date
27-Feb-2023AstraZeneca embraces diversity and equality of opportunity. We are committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
AstraZeneca requires all US employees to be fully vaccinated for COVID-19 but will consider requests for reasonable accommodations as required by applicable law.